BioSignia, Inc.
FOR IMMEDIATE RELEASE
March 5, 2009
PRESS RELEASE
Contact: Frank Graff, 919.459.8168, fgraff@919marketing.com
Triangle Business Leaders Challenged to Take Charge of Health
BioSignia COO urges leaders attending Business Leader’s Breakfast
to “ponder the possibilities”
Research Triangle Park, NC- March 5, 2009- Timothy Smith PhD, COO
and President of BioSignia, challenged those attending the Business
Leaders Breakfast to heed his grandfather’s advice: “You need a lot
of pondering to succeed.” He then asked each person to think about
what he calls the nation’s biggest challenge: transforming the
health care system from “sick care” to health care by preventing
chronic disease.
“Everyone has a stake and everyone must take charge of their own
health because prevention is the only way to address chronic
diseases and the costs associated with them,” Smith warned the
audience before reciting startling statistics. “GM spends $2000 per
car for health care, $800 on steel. BioSignia projects over the next
five years among North Carolina’s state employees, 26,000 people
will be diagnosed heart disease, stroke and diabetes and
approximately 20,000 of those cases are preventable. This is
constantly flowing into the system. Health care costs will bankrupt
the state and our county if we don’t make changes.”
Smith told the gathering he believes BioSignia’s breakthrough
product, Know Your Number, can help people take charge of their
health. The risk assessment tool uses medical information, lifestyle
and family history to predict an individual’s chances of developing
nine chronic, preventable diseases such as diabetes. stroke and
heart disease. Smith hopes KYN helps Americans understand reducing
the risk of chronic disease must become a personal issue.
“My grandfather told me leaders are keen observers who are thinking
about what they leave behind,” Smith said. “It’s clear chronic
disease is killing our country, both the people and the cost of
care. We can prevent chronic disease but our health care system has
to be designed to support it. That’s change, that’s a good legacy.”
About BioSignia, Inc.
BioSignia is a leading technology company focused on bringing
innovative, predictive modeling solutions to the preventive health
and life insurance markets. At the center of BioSignia’s
groundbreaking approach is the company’s proprietary synthesis
modeling technology, which allows physicians and patients to
understand risk and measure it. BioSignia received the Disease
Management Association of America’s prestigious award for Best
Enabling Tool for Disease Management in 2004. Since then, the
company’s talented R & D team has continued to advance synthesis
modeling, updating the system to reflect the ever expanding need for
effective chronic disease prevention, management and treatment.
For more information, please visit:
http://www.biosignia.com
|